Author: Ana Mihelić

Small changes towards a sustainable life

It is important for us to take responsibility and leave our planet in such a way that future generations can still live on it. We therefore aim to ensure that things are used over the long term, without overusing or exploiting them. We stand for sustainable action, which for us goes hand in hand with responsibility, but also passion, discovery and great commitment.


The goal of our company is to make a contribution to the nutrition and well-being of the world population with our product. To achieve this, we spent a long time researching an alternative, sustainable protein source and finally came across microalgae, specifically Golden Chlorella. Microalgae are resource-saving in and of themselves, making them one of the most sustainable sources of protein on the market (read more about this here). Having the product is one thing, processing it with pleasure and bringing it to market is another.


Therefore, it is important to Alver that the entire production process of our product is sustainable – both the cultivation of the microalgae, the processing into high-quality products and the supply chain. For this reason we have a production in Switzerland and the Netherlands, keeping the transport distances as short as possible. Production in Europe also has the advantage that strict nature conservation requirements apply to cultivation. However, dealing with the issue of sustainability does not stop at our company. Even at home, everyone in our team tries to live as sustainably as possible. It wasn’t easy for everyone at first, so we’ve put together a few simple tips that we’d like to share with you.


Basically, it’s not about turning your whole life upside down from now on. It’s about small steps that gradually lead to more sustainability in everyday life. We therefore recommend two principles to you:

  1. Use things for as long as possible, when buying new products, pay attention to longevity. Because the less we buy, the less has to be produced and thrown away.
  2. Prudent action in the household starts with saving water. When rinsing off, several liters of water can be saved simply by using a drain plug. The cooking water from pasta does not have to be thrown away: it can be used easily as flower water. The repair of the dripping faucet is done quickly, saves a lot of water and also protects the wallet. Things that run out or break can simply be replaced with the more durable version.
  3. All cleaning agents, for example, are now also available in an environmentally friendly way, i.e. without harmful ingredients and in recycled packaging or as a refill. Clear film can be replaced with reusable beeswax wraps. Fruit and vegetables can be bought from many retailers without plastic or outer packaging. Single-use products are gradually being replaced or eliminated altogether.

It is clear to us that such a change in everyday life can only succeed if it is fun and you do not have to do without things or radically change habits. Sustainability is a process. It’s not about being perfect, but about getting creative again and again and enjoying looking for and finding alternatives. This is exactly what we would like to encourage you to do and show you what is possible. If more and more people make small changes in everyday life and become aware of their behavior, this will have a positive effect in the long term.

Hear more on the topic from our CEO Mine Uran here


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Avoiding meat is climate protection – every bite counts

We are increasingly experiencing massive heat waves, forest fires and waves of refugees triggered by floods. What may sound like the script from a disaster film to some, is already a reality in many parts of the world, and, according to the current world climate report, will become significantly worse. The natural events described are consequences of climate change – humanity must act.

This seemingly unstoppable threat scares many, they feel at their mercy and helpless. The fact is that everyone can do something in their private environment: even switching to a more or less animal-free, sustainable diet can make a positive contribution to the climate. Half of all emissions caused by forestry and agriculture are generated by livestock. So if you consume fewer animal products or cut them out altogether, you can save up to 73% of your CO2 footprint and thus make an effective contribution to climate protection.

Climate balance of a diet that uses more plant-based products is made up as follows: A vegetarian or vegan diet is more resource-efficient than an omnivore diet, i.e. a diet in which animal products and meat are consumed. The fewer animal products that are consumed, the more people can be fed from the same amount of grain, as this is not processed into animal feed but ends up on people’s plates as food. Factory farming is the main reason for the extensive consumption of water, nutrients and arable land and significantly worsens the climate balance.

It stems from this: if more individuals consciously pay attention to a balanced, plant-based diet, arable land will be freed up that can be used to produce food for people. Thus, a predominantly plant-based diet not only has a positive effect on climate change, but is also a possible solution to world hunger and the slowly beginning global shortage of arable land.

Positive aspects for climate protection can also be identified in other areas. There are fewer transport routes for plant-based products, meaning that the resulting CO2 emissions can be significantly reduced. A breeding animal lives in different stables in different locations until it ends up on the end consumer’s plate. For example, a pig lives in up to three different locations in its lifetime before being driven to the slaughterhouse. According to the Albert Schweizer Foundation, these transports often cross national borders, and even beyond Europe’s borders. Vegetables, on the other hand, usually go through significantly fewer work steps and therefore also have a better CO2 balance. Of course, the following applies here: The more regional and seasonal the vegetables are, the shorter the transport routes and thus the CO2 balance. These differences mean that the production of one kilogram of beef (36 kg CO2 per kg) produces 360 times as much CO2 as the production of one kilogram of carrots (0.1 kg CO2 per kg). Breeding animals also cause emissions themselves: cows, for example, emit the greenhouse gas methane during digestion, which is ten to twenty times more harmful to the climate than CO2.

In short: by changing your diet, towards a more sustainable one and using regionally produced products wherever possible, you make a substantial contribution to climate protection and conserve important resources. Every step, no matter how small, is important on the way to a more climate-friendly world. The change in diet can start slowly: step by step, animal products can, for example, be replaced by more regional products from sustainable production or even completely eliminated from the diet – just as much as you can and want.

We welcome your thoughts and suggestions on the subject in the comments!

All-round well-being: Algae powder for spring cleaning 

Many like the idea of an inner spring cleaning following the winter – a kind of deep cleanse from the inside. More exercise, fresh air, and more outdoor activities are increasingly shaping everyday life and ensuring that your body is supplied with sufficient sunlight again. This stimulates the production of serotonin, vitamin D, and other substances and gives the body enough energy to cleanse itself, starting from the inside. The body is the most important home of a person, so we should make sure we support it appropriately with spring cleaning, actively contributing to our well-being. In addition, the body becomes more resistant to diseases and generally more powerful and robust. Golden Chlorella supports the inner spring cleaning and ensures that the body is optimally prepared for the summer on two levels:

1. The microalgae absorbs toxins

Golden Chlorella is a single cell surrounded by a thick fibrous cell wall. Pollutants – such as heavy metals from the consumption of fish and meat, pesticide residues on food, or pollutants that get into the body through air pollution – can “hang”, so to speak in this cell wall. As a result, they are bundled and can be excreted more easily.

2. Prevention of fatty degeneration of the arteries

A fatty deposit in the arteries can lead to calcification, which in the worst case can lead to a heart attack. This can be counteracted with Golden Chlorella. Because the antioxidants carotenoids, lutein, and zeaxanthin contained in the algae can prevent the deposit of fat cells in the vessels. This ensures a generally fitter body and fewer health problems in old age.

In addition to the cleansing effect, Golden Chlorella contains many other good substances, such as protein or omega 3, which the body can use in very different ways (read more about this here). The intake is worth twice as much!

To slowly get the body used to the microalgae, it is recommended to start with just half a teaspoon (5 grams) of Golden Chlorella per day. When your metabolism becomes accustomed to it, more powder can be processed and consumed. This normally happens after about two weeks, after which the dose can be increased to one teaspoon per day. This is the maximum daily dose that should not be exceeded due to the high dosage of certain vitamins and nutrients.

Our Golden Chlorella powder is ideal for people who are yet to consume any nutritional supplements: it has a neutral taste and can be added to any meal or drink. To carry out “spring cleaning” successfully, you should not additionally burden the body with other harmful substances such as nicotine or alcohol during this time.

A healthy and balanced diet also supports the process of cleansing from the inside out. Especially in spring, you can experiment with fresh vegetables that are in season and come straight from the field to your plate: So grab the lettuce, rocket, radishes, and so on! Some inspiration? We at Alver have many recipes – there is something for everyone

Natural and sustainable: food supplements from Alver

As food is becoming increasingly more (artificially) processed, we are often losing important nutrients. Therefore more and more people tend to turn to dietary supplements. These should provide us with all the important vitamins and minerals and thus counteract symptoms of deficiency. Unfortunately, the body usually cannot absorb them as desired and we come back to the original problem. This can be due to the fact that the food supplements are manufactured in a laboratory, which are mostly chemical and therefore less digestible for the body.

Dietary supplements should always be sustainable and natural in order to have the most positive influence on the health of the body. Alver has developed the “Golden Line” for this purpose, in which the microalgae golden chlorella plays the leading role.

Enriched with natural substances and vitamins, the “Golden Line”, currently with its three supplements is the ideal support for everyday life: “Golden Heart“, as the name already suggests, ensures that the cardiovascular system functions normally and mental health to be strengthened. Valerian root extract is used for this purpose, which ensures relaxation. “Golden Mobility” in turn supports the maintenance and development of cartilage and bones. This supplement contains calcium, magnesium, zinc and vitamins D and C, as well as vitamin B12. With vitamin C, “Golden Immunity” ensures a healthy energy metabolism, strengthens the nervous system and the immune system.

In addition, all three supplements of the “Golden Line” are enriched with the microalgae golden chlorella. This is known to boost the immune system, promote brain development and health, help maintain bone density and vision, and is good for skin and hair. A dietary supplement that can do much more than just replenish the reserves

What is crucial to remember with supplements; A balanced diet and a healthy lifestyle, ideally without alcohol and tobacco consumption, are important. As the name suggests, the supplement is a supplement and not a substitute. People suffering from diseases should therefore first discuss any supplements with their treating physicians.

Take part in Veganuary!

Do you have good resolutions for the New Year? Here’s another suggestion: consume fewer animal products. It is good for you and our planet. As more and more people begin to understand this, the population begins to consume less meat. As of November 2021, according to the latest study results, around 0.6% of the population in Switzerland are vegan and around 4.1% are vegetarian. Now, even if that doesn’t sound like a lot at first, the number of vegans has doubled in 2021. Another 20.5% forego meat frequently – so-called “flexitarians”. When combined, around a quarter of the Swiss population mainly or exclusively eats vegetarian or vegan. Even if the numbers on the prevalence of these lifestyles vary depending on the study and criteria, Switzerland stands out from other European countries with its high rate of vegetarian diets.

Campaigns from nonprofits like Veganuary are fueling this trend. Veganuary was founded by individuals in the UK in 2014 and has since been encouraging people around the world to adopt a vegan diet during January, and beyond. During the 2021 campaign, people from over 200 countries took part. A nice side effect for all friends of the meat-free diet: As part of the campaign, a total of more than 825 new vegan products and menu options were introduced in numerous countries.

Numerous companies also take part in the campaign. By working with brands, restaurants, and supermarkets, Veganuary aims to bring about change and invite even more consumers to discover the benefits of a plant-based diet. The mission is to create a global mass movement that advocates a diet that also has animal welfare in mind. The aim: to end unnatural factory farming, protect the planet and improve people’s health.

At Alver, we share this mission 100%. That’s why we’re taking part in Veganuary again this year: Part of the Alver team faces the challenge of living vegan for 31 days, while other colleagues give their usual flexitarian diet a boost by avoiding meat more often. Our diverse products with numerous vitamins and nutrients as well as vegetable proteins from microalgae, which vegans and vegetarians need for a balanced diet, help. In keeping with the Veganuary, you will receive a 20 percent discount on all products in our shop throughout January with “Veganuary22”.

As an inspiration, we also regularly prepare delicious vegan recipes for you on our microsite. Have we aroused your interest or are you already taking part in Veganuary? Let us know in the comments.

Healthy Nutrition on a new level

In the last two blog posts we explained the best way to take golden chlorella and what positive effects the superfood can have on health. But how can it be that the tiny algae has such a large effect on the body? To answer that, let’s take a step back and take a closer look at the microalgae Chlorella – under the microscope, so to speak.

Each Chlorella cell is a self-sufficient organism that contains many vital substances. For example, it contains phytonutrients and cofactors in a balanced ratio, which is beneficial for the general restoration and maintenance of health. With its high content of vitamins, minerals, proteins, amino acids and other vital nutrients, it provides a wide range of nutrients that the human body needs.

Since chlorella contains the important nutrients that the human body needs and can even have a healing effect, it is considered a life-extending food in certain countries like Japan. After the Second World War, the majority of the population consumed the microalgae Chlorella. Millions of Japanese people still consume the microalgae every day. So it’s no wonder that Japan is the country with the highest life expectancy: As of 2019, there are more than 70,000 people who are 100 years old or older.

How does it work? The nutrients in Chlorella are able to interact with the body in a way which promotes our ability to heal, rebalance and revitalize. Nowadays many individuals lack vital nutrients in their modern day died, leading to possible deficiencies, Chlorella is able to supply those nutrients. With its high nutritional content, Chlorella can help bridge the gap in people’s nutritional needs. In addition, the vitamins and minerals are bio-chelated. Meaning that they are naturally incorporated into amino acids, which makes them easier for the human body to absorb and process.

In short: Chlorella is a wholesome food with many positive effects on the body and our health, that can be easily integrated into the daily diet. When compared to other species of Chlorella vulgaris, the Golden Chlorella has the advantage that it is odorless and tasteless – with the same effect. That is why we at Alver have specialized in offering the microalgae Golden Chlorella for different tastes as required. Take a look at our recipes or in the shop.

Taking Golden Chlorella – a how-to

Golden Chlorella is a superfood that consists of just one single ingredient: the microalgae Golden Chlorella. It combines numerous important and healthy nutrients such as vitamins, minerals, amino acids and omega-3 fatty acids. In addition, the freshwater algae is naturally golden in color and is almost tasteless. Therefore, Golden Chlorella can be easily integrated into almost any dish – but why should you take Golden Chlorella? And how much? We clarify.

Purifying effect of Golden Chlorella

In addition to external body care, it is important to also cleanse the body regularly from the inside. Because over the years, harmful substances accumulate in the human body – air pollution, heavy metals in fish or pesticide residues in other foods can be the causes. By cleansing our body and flushing out toxins, we enable our bodies to work and protect ourselves in the best possible way. And this is exactly where Golden Chlorella comes into play: In addition to the numerous nutrients it contains, the microalgae can also help detoxify the body. Many studies have demonstrated the chelating effects of Chlorella. The fibrous cell wall of Chlorella (Sporopolein) can absorb toxins, heavy metals (e.g. lead, cadmium) and various pollutants and thus help our body to excrete them.

The ideal intake of the superfood

To support the body’s detoxification process, golden chlorella is best suited in the form of protein powder. Of course, Golden Chlorella is also contained in the other Alver products. Since the powder has a higher concentration of the superfood than, for example, the pasta from Alver, the supporting effect of the protein powder on the cleansing process is higher.

If you are taking Golden Chlorella for the first time, we recommend starting with 5 grams (1/2 teaspoon) daily for the first two weeks in order to begin gently with the cleansing. The Golden Chlorella Protein Powder can easily be mixed into any dish or drink in the specified amount. From the second week of use, the recommended daily dose is 10 grams per day (1 teaspoon). As our product is very effective, the specified maximum daily dose should not be exceeded. 1 teaspoon (10 grams) of Golden Chlorella already has as much protein as half an egg, 100 milliliters of milk or 12 grams of a steak.

In order to carry out the cleansing as effectively as possible, one should pay attention to a balanced diet while taking the protein powder, do not smoke or drink alcohol. Anyone who is under stress or who is currently dependent on strong medication should postpone cleansing – likewise people who are very overweight or underweight. This also applies to people who have recently been exposed to large doses of heavy metals or pesticides (for example from amalgam fillings or excessive fish consumption) or who have been exposed to severe air pollution. And good news: intolerances when taking Golden Chlorella are rather rare.

The protein-rich superfood can be easily integrated into daily food preparation. This allows you to raise your diet to a new level of sustainability with 5 to 10 grams of Golden Chlorella per day. Please feel free to send us your feedback on your experiences with taking Golden Chlorella.

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